This notice describes the privacy policy (“Privacy Policy” or “Policy”) of https://easyseo.ai/
(hereinafter referred to
as the “website” or “Platform”) which is operated by:
Company Name: Branda Stock Ltd.
Registered Office: Hadvir 18, Hadera – 3848891 (Israel)
(here simply referred to as “Easyseo.ai” or “us” or “our” or “we”). In this Policy, you shall be
referred as “you” or
“your” or “user” or “users”.
This Privacy Policy explains what information of yours will be collected by us when you access the
website or make
the payment or use our services, how the information will be used, and how you can control the
collection, correction,
and/or deletion of the information. We will not knowingly use or share your information with anyone,
except as
described in this Privacy Policy. The use of information collected by us shall be limited to the
purposes described
under this Privacy Policy and our Terms of Service
By using our Site or providing your personal information to us, you are accepting and consenting to
the practices
described in this policy. Please note that this includes consenting to the processing of any
personal information that
you provide, as described below.
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What information about the users do we collect?
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Personal Information that you provide us: We collect the information
you provide when you use our Site or
our services, including without limitation, when you sign up for an account, make the
payment to purchase any
of our paid subscription plans, use our services for creating content or checking the
SEO score, share your
feedback, submit a complaint, communicate, or interact with us in any manner. This
includes your first name,
last name, email, phone number, address, state, province, zip/postal code, city, and
usage data.
-
Content that you create or upload: We collect the content that you
upload on the platform, and the content
that you create using our services. Moreover, you are free to move or delete the content
from our platform at
any time at your sole discretion.
-
Information about your Activities: We may also collect information
about how you use our services, such as
the content you engage with, tools that you use, or the frequency and duration of your
activities.
-
Information that we collect when you use the website: We may also
collect information while you access,
browse, or view the Site. In other words, when you access the website, we may be aware
of your usage of the
website, and gather, collect, and record the information relating to such usage,
operating system, make & ID,
device ID and type, settings and characteristics, Site crashes, identifiers associated
with cookies or other
technologies that may uniquely identify a device. This helps us in providing our
services to the users and making
improvements in the services, fixing errors and bugs.
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Customer Care: If you contact our customer support via emails, in those
cases, we collect all your interactions
with our customer support.
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Information that we collect from Facebook and Google: You can sign-up
or login on our platform through
your Google and/or Facebook accounts. When you do this, you allow us to have access to
certain information
from your Google and/or Facebook accounts based upon your privacy preference settings.
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Payment Information: When you subscribe to one of our plans, then you
provide our third-party payment
service provider, namely, PayProGlobal, with your credit or debit card information. We
don’t collect your
payment card details. For payments, we redirect you to PayProGlobal, which collects and
processes your
payment request. You can find the privacy policy of PayProGlobal on this link.
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Good Judgment: We suggest that you exercise good judgment and caution
while providing your personal
information.
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What is the lawful basis for which we use your personal information?
You hereby acknowledge that all processing of your personal information will be justified by
a "lawful ground" for
processing. In most cases, processing will be justified on the basis that
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Consent: You have given your consent for processing personal data for
one or more specific purposes.
-
Performance of a contract: Provision of personal data is necessary for
the performance of an agreement
with you and/or for any pre-contractual obligations thereof.
-
Legal obligations: Processing personal data is necessary for compliance
with a legal obligation to which we
are subject
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Legitimate interests: Processing personal data is necessary for the
purposes of the legitimate interests
pursued by the Easyseo.ai.
In any case, we will gladly help to clarify the specific legal basis that applies to the
processing, and in particular
whether the provision of personal data is a statutory or contractual requirement, or a
requirement necessary to enter
into a contract. Feel free to contact us for this purpose at support@easyseo.ai
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How do we use this information?
We use all the information we have to help us provide, support and improve our services. We
use the information
collected from you for one or more of the following purposes:
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To create and update your account.
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To provide you the services requested by you;
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To enable you to create content and check the SEO score;
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To process your payments;
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To notify you about the subscription renewal;
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To assess queries, requirements, and process requests for various services;
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To process your cancellation request;
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To improve our Site and services;
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To be able to deliver our services, personalize content, and make suggestions for you by
using this
information to understand how you use and interact with our services and the people or
things you are
connected to and interested in on and off our services.
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We use your information to send you marketing communications, newsletter, communicate
with you about
our services and let you know about our policies and terms. We also use your information
to respond to you
when you contact us.
-
We also use your information to ensure our services are working as intended, such as
tracking outages or
troubleshooting issues that you report to us. And we use your information to make
improvements to our
services
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We use information to help improve the safety and reliability of our services. This
includes detecting,
preventing, and responding to fraud, abuse, security risks, and technical issues that
could harm Easyseo.ai,
our community, or the public.
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To respond to summons, court orders, directions, or other judicial processes.
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To provide information to law enforcement agencies or in connection with an
investigation on matters related
to public safety.
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Deleting your information
Your account and the information that you provide us is yours. You can at any time delete
the same. However, you
acknowledge that we may also retain some of the information so deleted for a reasonable
period of time in order to
comply with legal requests. You can request us to delete your information by writing to us
at support@easyseo.ai.
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Cookies and Similar Technologies
Cookies are bits of electronic information that a website may transfer to a visitor’s
computer to identify specific
information about the visitor’s visits to other websites. We may use automated technologies
including the use of web
server logs to collect IP addresses, device details, cookies and web beacons. The website
uses a browser feature known
as a cookie, which assigns a unique identification to your computer. However, in case you do
not wish for us to collect
such information, simply change the cookie settings on your web browser. For more
information, please refer to our
Cookie Policy posted on the website.
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Sharing of Information
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We may share some of your input data (which may also contain your personal as well as
non-personal
information) with OpenAI, which is our third-party
service provider. You can find their
privacy policy here
(external link).
-
When you subscribe to one of our plans, then you provide our third-party payment service
provider, namely,
PayProGlobal, with your credit or debit card information. We don’t collect your payment
card details. For
payments, we redirect you to PayProGlobal, which collects and processes your payment
request. You can
find the privacy policy of PayProGlobal on this link.
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We may share your information with some of our employees and contractors to process your
requests, and
to respond to you. We will have the necessary non-disclosure agreements in place with
such employees and
contractors to protect your information.
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We may also share your personal as well as non-personal information with the following
other third-party
service providers:
Sr.No.
|
NAME
|
REASON FOR SHARING
|
LINK TO PRIVACY POLICY
|
1)
|
GitHub
|
To automate the development process of our
service
|
Link
|
2)
|
Google Analytics
|
To monitor and analyze the use of our service.
|
Link
|
3)
|
Firebase
|
To store and manage user data, as well as to
enhance the security and reliability of the
platform.
|
Link
|
4)
|
Mixpanel
|
To analyze user behavior and gather insights to
improve the platform's performance and user
experience.
|
Link
|
5)
|
Twilio Segment
|
To manage and streamline customer data across
various platforms and tools for better customer
engagement and analysis
|
Link
|
6)
|
Google Ads
|
To manage and optimize ad campaigns for
clients, and to provide targeted and effective
advertising solutions.
|
Link
|
7)
|
Facebook
|
For Facebook marketing and ads.
|
Link
|
8)
|
Twitter
|
For Twitter marketing and ads.
|
Link
|
9)
|
LinkedIn
|
For LinkedIn marketing and ads.
|
Link
|
10)
|
TikTok
|
For TikTok marketing and ads.
|
Link
|
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We keep your information safe and do not share your information with any other third
party. However, if we
merge with or are acquired by another company or we sell our website or business unit,
or if all or a substantial
portion of our assets are acquired by another company, in those cases, your information
will likely be one of
the assets that would be transferred
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We may also share your information in response to legal requests. Please refer to
Section 13
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Storage and Security of Information
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Storage: Your data is stored through our hosting service provider’s data storage,
databases, and servers. We
also store some of the information collected by us on our secured computers and cloud
servers and do not
share it with any third party, except for the limited purposes as mentioned in the
Section 6. The servers and
databases in which information may be stored may be located outside the country from
which you accessed
this Site, and in a country where the data protection and other laws may differ (and be
less stringent) from
your country of residence. You hereby consent to any such cross-border transfer of your
personal
information.
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Retention: Personal information that we collect, access or process will be retained only
so long as necessary
for the fulfillment of the purposes for which it was collected, as necessary for our
legitimate business
purposes, or as required or authorized by law. Personal information that is no longer
required to fulfill the
identified purposes will be destroyed, erased, or made de-identified or anonymous.
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Steps taken by us to protect your data: We regularly take the following steps to protect
the integrity of
your information:
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We protect the security of your information while it is being transmitted by
using secure connection;
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We use computer safeguards such as firewalls to keep this data safe;
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We only authorize access to employees and trusted partners who need it to carry
out their
responsibilities;
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We regularly monitor our systems for possible vulnerabilities and attacks, and
we carry out
penetration testing to identify ways to further strengthen security; and
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We will ask for proof of identity before we share your personal data with you.
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Security: We employ reasonable security practices to ensure that the information is safe
and secure with us.
However, no information on the internet is 100% safe, and you accept and acknowledge
such risk. Also, we
will disclose the information so collected for limited purposes as mentioned in this
Privacy Policy.
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Links to other Sites
The Site may contain links to third-party websites and online services that are not owned or
controlled by us. We have
no control over, and assume no responsibility for such websites and online services. Be
aware when you leave the
website; we suggest you read the terms and privacy policy of each third-party website, and
online service that you visit.
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Rights of EU, EEA, and UK users
This section of the Policy supplements the other provisions of this Privacy Policy, and
applies to you if you are in the
EU, the European Economic Area (EEA) or UK. For the purposes of GDPR, your DATA CONTROLLER
for the
data collected by us to provide you with our services is:
Company Name: Branda Stock Ltd.
Registered Office: Hadvir 18, Hadera – 3848891 (Israel)
ALL YOUR USER INFORMATION WILL BE COLLECTED, STORED, PROCESSED AND SHARED
STRICTLY IN ACCORDANCE, IN LINE AND FULL COMPLIANCE WITH REGULATION (EU) 2016/679
(SIMPLY CALLED “GDPR”), DIRECTIVE 2002/58/EC (SIMPLY CALLED “E-PRIVACY DIRECTIVE,
2002”) OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL, AND UK’S DATA PROTECTION
ACT 2018 (HERINAFTER COLLECTIVELY REFERRED TO AS THE “EU REGULATION”).
Data Protection Officer (DPO): Deeve (support@easyseo.ai)
Under applicable GDPR, you have the following rights in respect of your personal
information:
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Right to obtain information: to obtain information about how and on what basis your
personal information
is processed and to obtain a copy;
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Right to rectification: You have the right to have any incomplete or inaccurate
information we hold about
you rectified and corrected.
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Right of Erasure: to erase your personal information in limited circumstances where (a)
you believe that it
is no longer necessary for us to hold your personal information; (b) we are processing
your personal
information on the basis of legitimate interests and you object to such processing, and
we cannot demonstrate
an overriding legitimate ground for the processing; (c) where you have provided your
personal information
to us with your consent and you wish to withdraw your consent and there is no other
ground under which we
can process your personal information; and (d) where you believe the personal
information we hold about
you is being unlawfully processed by us;
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Right of restriction: to restrict processing of your personal information where: (a) the
accuracy of the
personal information is contested; (b) the processing is unlawful but you object to the
erasure of the personal
information; (c) we no longer require the personal information for the purposes for
which it was collected,
but it is required for the establishment, exercise or defense of a legal claim or (d)
you have objected to us
processing your personal information based on our legitimate interests and we are
considering your objection;
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Right to object: to object to decisions which are based solely on automated processing
or profiling;
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Right to ask for a copy: where you have provided your personal information to us with
your consent, to ask
us for a copy of this data in a structured, machine-readable format and to ask us to
share (port) this data to
another data controller; or to obtain a copy of or access to safeguards under which your
personal information
is transferred outside of the EEA
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Right to withdraw your consent. You have the right to withdraw your consent on using
your personal data.
If you withdraw your consent, we may not be able to provide you with access to certain
specific
functionalities of our services
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Request the transfer of your Personal Data. We will provide to you, or to a third-party
you have chosen,
your personal data in a structured, commonly used, machine-readable format. Please note
that this right only
applies to automated information which you initially provided consent for us to use or
where we used the
information to perform a contract with you
Under certain circumstances, you may have the right to object, on grounds relating to your
particular situation,
to the processing of your personal data by us and we may be required to no longer process
your personal data.
Moreover, if your personal data is processed for direct marketing purposes, you have the
right to object at any
time to the processing of personal data concerning you for such marketing, which includes
profiling to the
extent that it is related to such direct marketing. In this case your personal data will no
longer be processed for
such purposes by us.
In addition to the above, you have the right to lodge a complaint with a supervisory
authority for data protection.
Please note that the right of access and the right to erasure do not constitute absolute
rights and the interests of other
individuals may restrict your right of access or erase in accordance with local laws.
We will ask you for additional data to confirm your identity and for security purposes,
before disclosing data requested
by you. We reserve the right to charge a fee where permitted by law. We will decline to
process requests that jeopardize
the privacy of others, are extremely impractical, or would cause us to take any action that
is not permissible under
applicable laws. Additionally, as permitted by applicable laws, we will retain where
necessary certain personal
information for a limited period of time for record-keeping, accounting and fraud prevention
purposes.
To make such requests, please contact us at support@easyseo.ai.
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California Resident Rights
This section of the Policy applies to you, if you are a California resident, as per
California Privacy Rights Act, 2020
(simply called “CPRA”), California Consumer Policy Act, 2018 (simply called “CCPA”) and
California Online
Privacy Protection Act (simply called “COPPA”). This privacy notice section for California
residents supplements
the information contained in our Privacy Policy and it applies solely to all visitors,
users, and others who reside in the
State of California.
Categories of Personal Information Collected
We collect information that identifies, relates to, describes, references, is capable of
being associated with, or could
reasonably be linked, directly or indirectly, with a particular consumer or device. The
following is a list of categories
of personal information which we may collect or may have been collected from California
residents within the last
twelve (12) months
Please note that the categories and examples provided in the list below are those defined in
the CCPA. This does not
mean that all examples of that category of personal information were in fact collected by
us, but reflects our good faith
belief to the best of our knowledge that some of that information from the applicable
category may be and may have
been collected. For example, certain categories of personal information would only be
collected if you provided such
personal information directly to us
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Category A: Identifiers.
Examples: A real name, alias, postal address, unique personal identifier, online
identifier, Internet Protocol
address, email address, account name, driver's license number, passport number, or
other similar identifiers.
Collected: Yes.
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Category B: Personal information categories listed in the California Customer Records
statute (Cal.
Civ. Code § 1798.80(e)).
Examples: A name, signature, Social Security number, physical characteristics or
description, address,
telephone number, passport number, driver's license or state identification card
number, insurance policy
number, education, employment, employment history, bank account number, credit card
number, debit card
number, or any other financial information, medical information, or health insurance
information. Some
personal information included in this category may overlap with other categories
Collected: Yes
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Category C: Protected classification characteristics under California or federal law.
Examples: Age (40 years or older), race, color, ancestry, national origin,
citizenship, religion or creed,
marital status, medical condition, physical or mental disability, sex (including
gender, gender identity, gender
expression, pregnancy or childbirth and related medical conditions), sexual
orientation, veteran or military
status, genetic information (including familial genetic information).
Collected: No
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Category D: Commercial information.
Examples: Records and history of products or services purchased or considered.
Collected: Yes.
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Category E: Biometric information.
Examples: Genetic, physiological, behavioral, and biological characteristics, or
activity patterns used to
extract a template or other identifier or identifying information, such as,
fingerprints, faceprints, and
voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and
sleep, health, or exercise data.
Collected: No.
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Category F: Internet or other similar network activity.
Examples: Interaction with our Service or advertisement.
Collected: Yes.
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Category G: Geolocation data.
Examples: Approximate physical location.
Collected: Yes.
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Category H: Sensory data.
Examples: Audio, electronic, visual, thermal, olfactory, or similar information.
Collected: No.
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Category I: Professional or employment-related information.
Examples: Current or past job history or performance evaluations.
Collected: No.
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Category J: Non-public education information (per the Family Educational Rights and
Privacy Act
(20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).
Examples: Education records directly related to a student maintained by an
educational institution or party
acting on its behalf, such as grades, transcripts, class lists, student schedules,
student identification codes,
student financial information, or student disciplinary records
Collected: No.
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Category K: Inferences drawn from other personal information.
Examples: Profile reflecting a person's preferences, characteristics, psychological
trends, predispositions,
behavior, attitudes, intelligence, abilities, and aptitudes.
Collected: No.
We use the personal information that we collect or receive for the business purposes as
described above. We may
disclose the above listed categories of personal information to third parties for business
purposes as described above.
As previously mentioned in this Policy, we do not “sell” (as such term is defined in the
CCPA) personal information.
You are entitled to the following specific rights under the CCPA and CPRA in relation to
personal information
related to you:
-
You have a right to request that we will disclose certain information to you about our
collection and use of
personal information related to you over the past 12 months, including: (i) The
categories of personal
information that we collect about you; (ii)The categories of sources from which the
personal information is
collected; (iii) The purposes for collecting, using, or selling that personal
information. (iv) The categories of
personal information that we disclosed for a business purpose or sold, and the
categories of third parties to
whom we disclosed or sold that particular category of personal information. (v) The
specific pieces of
personal information that we have collected about you.
-
You have a right to request that we delete personal information related to you that we
collected from you
under certain circumstances and exceptions.
-
You also have a right not to be discriminated against for exercising your rights under
the CCPA and CPRA.
-
You also have a right to submit your request via an authorised agent. If you use an
authorised agent to submit
a request to access or delete your personal information on your behalf, the authorised
agent must: (1) be a
person or business entity registered with the California Secretary of State to conduct
business in California;
(2) provide proof of such registration; and (3) provide documentation or other proof
indicating that they are
authorized to act on your behalf. We may also require you to verify your identity
directly with us, and directly
confirm with us that you provided the authorized agent permission to submit the request.
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You have a right to opt-out of sale or sharing of Personal Information (“PI”) and limit
the use or disclosure
of your Sensitive Personal Information (“SPI”)
-
You have a right to correction, where you can request to have your PI and SPI corrected
if you find them to
be inaccurate.
-
You have a right to opt-out of automated decision making, where you can say no to your
PI and SPI being
used to make automated inferences, e.g. in profiling for targeted, behavioral
advertisement online.
-
You have a right to know about automated decision making, where you can request access
to and knowledge
about how automated decision technologies work and what their probable outcomes are.
-
You have a right to limit use of sensitive personal information, where you can make
businesses restrict their
use of your SPI, particularly around third-party sharing.
To make such requests, please contact us at support@easyseo.ai
The above rights will only become exercisable by California residents if our Company falls
within the scope of CCPA
and/or CRPA. Further, we will verify your request using the information associated with your
account, including email
address. Government identification may also be required.
A request for access can be made by you only twice within a 12-months period. Any
disclosures that we provide will
only cover the 12-months period preceding receipt of your request. We do not charge a fee to
process or respond to
your verifiable User request unless it is excessive, repetitive, or manifestly unfounded. If
we determine that the request
warrants a fee, we will inform you of the reasons for such a decision and provide you with a
cost estimate before
processing further your request.
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Under Nevada law, certain Nevada residents may opt out of the sale of “personally
identifiable information” for
monetary consideration to a person for that person to license or sell such information to
additional persons.
“Personally identifiable information” includes first and last name, address, email address,
phone number, social
security number, or an identifier that allows a specific person to be contacted either
physically or online.
Please note, we do not sell your personal information to anyone.
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Rights of Data Subjects from Israel and other Jurisdictions
If you are from Israel, your data protection rights are provided under Privacy Protection
Law, 5741-1981 issued by
the Israeli Data Protection Authority (ILITA). This section applies to Israeli residents,
and to other users who may
have a separate data protection law as per the laws of their jurisdiction. Based on the
applicable law, you may be eligible
for some or more of the following rights in respect of your personal information:
-
Right to obtain information: You may have a right to obtain information about how and on
what basis your
personal information is processed and to obtain a copy.
-
Right to rectification: You may have the right to have any incomplete or inaccurate
information we hold
about you rectified and corrected
-
Right of Erasure: You may have the right to erase your personal information in limited
circumstances where
(a) you believe that it is no longer necessary for us to hold your personal information;
(b) we are processing
your personal information on the basis of legitimate interests and you object to such
processing, and we
cannot demonstrate an overriding legitimate ground for the processing; (c) where you
have provided your
personal information to us with your consent and you wish to withdraw your consent and
there is no other
ground under which we can process your personal information; and (d) where you believe
the personal
information we hold about you is being unlawfully processed by us.
-
Right of restriction: You may have the right to restrict processing of your personal
information where: (a)
the accuracy of the personal information is contested; (b) the processing is unlawful
but you object to the
erasure of the personal information; (c) we no longer require the personal information
for the purposes for
which it was collected, but it is required for the establishment, exercise or defense of
a legal claim or (d) you
have objected to us processing your personal information based on our legitimate
interests and we are
considering your objection.
-
Right to object: You may have the right to object to decisions which are based solely on
automated
processing or profiling.
-
Right to ask for a copy: Where you have provided your personal information to us with
your consent, you
may have the right to ask us for a copy of this data in a structured, machine-readable
format and to ask us to
share (port) this data to another data controller; or to obtain a copy of or access to
safeguards under which
your personal information is transferred outside of your jurisdiction.
-
Right to withdraw your consent. You may have the right to withdraw your consent on using
your personal
data. If you withdraw your consent, we may not be able to provide you with access to
certain specific
functionalities of our services.
-
Request the transfer of your Personal Data. If you so have this right, we will provide
to you, or to a thirdparty you have chosen, your personal data in a structured,
commonly used, machine-readable format. Please
note that this right may only apply to automated information which you initially
provided consent for us to
use or where we used the information to perform a contract with you.
Data Protection Officer (DPO): Deeve (support@easyseo.ai)
To make such requests, please contact us at support@easyseo.ai. Please note, we reserve the
right to reject the
request if you are not entitled to the right that you request to enforce.
-
How do we respond to legal requests?
We may access, preserve, and share your information in response to a legal request (like a
search warrant, court order
or subpoena/summon) if we have a good faith belief that the law requires us to do so. This
may include responding to
legal requests from law enforcement agencies, courts, tribunals, and government authorities.
We may also access,
preserve and share information when we have a good faith belief it is necessary to: detect,
prevent and address fraud
and other illegal activity; to protect ourselves, you and others, including as part of
investigations; or to prevent death
or imminent bodily harm. We also may retain information from accounts disabled for
violations of our terms for at
least a year to prevent repeat abuse or other violations of our terms.
-
Children Privacy
Protecting children's privacy is important to us, and therefore our Site or our services are
not intended for children. We
do not direct the Site or our services to, nor do we knowingly collect any personal
information from, such children. If
you are not of majority (or above) as per the law of jurisdiction that applies to you, you
are not authorized to use the
Site without your parent/guardian’s consent. Children under the age of 13 are not allowed to
create an account or
otherwise use our website. Additionally, if you are in the EEA, you must be over the age
required by the laws of your
country to create an account or otherwise make a purchase on the website, or we need to have
obtained verifiable
consent from your parent or legal guardian. If we learn that a child has provided personally
identifiable information to
us, we will use reasonable efforts to remove such information from our database. Please
contact us at
support@easyseo.ai if you believe we knowingly or unknowingly collected information
described in this Section.
-
How can I withdraw my consent? (OPT-OUT)
If you sign up, you will automatically start receiving promotional emails and direct mail
from us. If after you opt-in,
you change your mind, you may withdraw your consent for us to contact you, for the continued
collection, use or
disclosure of your information, at any time, by contacting us at support@easyseo.ai
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Governing law and Dispute Resolution
Unless provided by the relevant statute, rules, or directives applicable to the jurisdiction
in which you reside, in case of
any disputes, issues, claims or controversies arising out of or in relation to your use of
the Site or our services, the
governing law and dispute resolution mechanism as provided in the Terms of Service shall
apply to this Privacy Policy
as well
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Do you have questions or concerns about this Privacy Policy?
In the event you have any grievance regarding anything related to this Privacy Policy, Terms
of Service, or with any
content or service of Easyseo.ai, in that case you may freely write your concerns through
your registered email to
Grievance Officer/Designated Representative to below:
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Updates to this Policy
We may add to or change or update this Privacy Policy at any time, from time to time,
entirely at our own discretion,
with or without any prior written notice. You are responsible for checking this Policy
periodically. Your use of the
Site/services after any amendments to this Policy shall constitute your acceptance to such
amendments.
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Welcoming of Suggestions
We welcome your comments regarding this Privacy Policy. Please write to us at
support@easyseo.ai.